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YPA Joins With Kelsey for DMS ‘09

The Kelsey Group’s Directional Media Strategies (DMS) conference is always a big highlight of each year, offering a tremendous opportunity for the Yellow Pages industry to connect, engage, address key issues and share innovations.

For that reason, I am very pleased to note our decision to partner with Kelsey this year to host DMS ’09, which will be the Group’s 30th conference dedicated to the future of the Yellow Pages industry.

By co-planning and promoting the event, I believe that Kelsey and YPA will bring a comprehensive cross-section of the industry together – publishers, clients, CMRs, resellers and suppliers – for meaningful dialogue about how to navigate through the current economy and face the future through innovation, technology and business basics.

As always, the line up will include some of the biggest and brightest thinkers in this space. Just a quick review of sponsors, including 3L System Group, Acxiom, AgendiZe, Local.com, MapCreator, Marchex and Telmetrics, leads me to believe that there will be plenty of innovations to discuss.

I hope that you will attend. Feel free to reach out if you have ideas about speakers or topics that interest you.

DMS ’09 will take place September 22-24, 2009, in Orlando, Fla. For more information about the conference, including the complete agenda, please visit: www.kelseygroup.com/DMS2009.

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