Webinar: Online to Offline Simplified – Measuring Real World ROI
May 16, 2016 | Contributed by: Joe Morsello
Please join the Local Search Association (LSA) and SweetIQ for an exclusive webinar presentation next Thursday, May 26 from 2:00 pm – 3:00 pm ET.
Online to offline attribution is a critical, even mandatory capability in today’s digital marketplace. However, this often requires significant scale, hardware, or considerable sophistication to accomplish. In this webinar SweetIQ will discuss how to calculate “real world ROI” and offline attribution, without installing hardware or engaging in advanced “control and exposed” testing.
SweetIQ will explain a relatively simple method that marketing services providers can use today to give their customers a strong sense of the offline performance of their digital marketing.
In this webinar you will learn:
- How to calculate your Local ROI
- The role omnichannel plays in your O2O funnel
- How local marketing can directly increase your bottom line
Space is limited so register for the webinar today!