Thumbtack CEO to Keynote at LSA16 in San Francisco
October 2, 2015 | Contributed by: Greg Sterling
Building on the strength of LSA’s 2015 conference in LA, we’re going both deeper and broader for the 2016 Local Search Association Conference. There will be more tactical information as well as new speakers that take the event beyond its normal range of sessions and topics.
We are excited to announce that Thumbtack CEO Marco Zappacosta is the first confirmed keynote for LSA16 in San Francisco March 7-9 at the Westin St. Francis.
Thumbtack has raised $225M in the past 18 months and is now worth almost $1.3 billion. Now considered a startup “unicorn,” it was rejected 42 times for its Series A round. Perhaps more amazing, the site has 200,000 loyal advertisers — and zero sales reps.
It’s an amazing story that defies much of the industry’s conventional wisdom. Rather than talk exclusively about the product, Marco will tell the company’s story and how Thumbtack, without a known brand, has been able to achieve such phenomenal success, based entirely on self service.
We’re still building out the agenda and speakers. We want to make LSA16 more engaging, with more practical insights. We’ve received a lot of great suggestions from people but if you have thoughts about individuals or companies you’d like to see represented on the agenda please let us know.
More About LSA16
For LSA16, we are putting together speakers and sessions that address “big picture” questions like:
- What are the key elements of digital transformation?
- How do you inspire commitment and creativity among employees?
- How do you build genuine loyalty in your customers to support greater word of mouth?
- What sorts of operational insights can be learned from digital marketing data?
We’ll also be offering best practices across a range of digital disciplines: from SEO to social to mobile and indoor location. We’ll take a look into the three-year crystal ball to identify the critical trends and developments you’ll need to prepare for in order to remain competitive in this dynamic and quickly evolving marketplace.
For more and to register, click here.