The Search Agency Automates SEM for SMBs with AdMax Local
March 21, 2013 | Contributed by: Wesley Young
The Search Agency just introduced a fully automated search engine marketing solution called AdMax Local that helps small businesses benefit from high quality and profitable local search campaigns.
The platform is designed for use by marketers, media resellers, directory publishers, CMRs, franchisors and others who want to manage search campaigns for their SMB clients. According to their website, AdMax Local “produces, manages and reports on hyper-local, optimally structured, highly relevant and performance-focused search engine marketing campaigns.”
The automated approach is intended to make it easier to manage tens of thousands of SMB accounts while allowing resellers of paid search to offer more affordable SEM services. The Search Agency says that their automated process of campaign creation and management can reduce cost of ownership by up to 90%.
In addition to providing detailed insight into SEM campaigns, AdMax Local helps local advertisers manage inventory from various media owners, including popular search sites like Google and Bing.
The Search Agency is an online marketing firm that offers services to support the multi-channel online marketing strategies of their clients. They have been recognized as the largest independent search marketing agency by Advertising Age and the number 294 fastest growing company in North America on Deloitte’s 2011 Technology Fast 500™.
We are really excited to hear from Ben Gibson, Managing Director of The Search Agency, who will be participating in a workshop at our conference titled, “Automating Local Marketing for Efficiency at Scale.” We have many great speakers and content planned for our conference April 13-16 in Vegas. Check out the Agenda Page for more information.