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Posts Tagged ‘website builders’

November 22, 2019

WordPress Beefs Up SMB Monetization Options

Automattic is on a roll. It recently received $300 million from Salesforce Ventures and made a few key acquisitions including Tumblr and ZBS. The acquisitions represent expanding functionality, congruent with an ongoing theme of website builders becoming one-stop-shops for presence and promotion. Some definitions are in order to avoid confusion. Automattic sits at the center…

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November 14, 2019

Squarespace Ups Its Social Game

This is the latest in our series on SMB website builders. See the whole series here.  One theme we’ve been tracking and covering in these pages over the past year is the rapidly-expanding services bundle from website providers. Competition has ratcheted up as website providers look to sweeten the deal for SMBs, reduce churn, lock…

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November 7, 2019

Shopify Ups Its Email Marketing Game

This is the latest in our series on SMB website builders. See the whole series here.  The SMB presence and promotion bundle continues to grow. Aligned with our ongoing coverage of feature expansion among website builders, Shopify is the latest to fortify its suite with email marketing. Shopify isn’t a website builder per se, but…

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October 25, 2019

Constant Contact Boosts the SMB Bundle (Again)

This is the latest in our series on SMB website builders. See the whole series here.  The SMB bundle continues to grow. Following its mid-September launch of a website builder, email marketing powerhouse Constant Contact last week launched a set of marketing and discovery tools. This also follows our prediction that more customer acquisition tools…

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September 26, 2019

What’s the Best SMB Website Builder, Part IV: WordPress’ Windfall

This is part IV in our series on SMB website builders. See the whole series here.  As the latest move in the SMB website wars, WordPress-centric Automattic last week raised a $300 million in funding from Salesforce’s strategic venture arm, Salesforce Ventures. This gives Automattic a post-money valuation of $3 billion and brings lots of…

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September 19, 2019

What’s the Best SMB Website Builder? Part III: Go Daddy Expands

This is part III in our series on SMB website builders. See the whole series here.  We’re starting to sense a pattern. Website builders continue to expand their functionality to gain competitive edge and “one-stop-shop” appeal. This is done for all the reasons explored in Part II of this series, such as greater ARPU and…

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September 18, 2019

What’s the Best SMB Website Builder? Part II: Constant Contact Enters

This is part II in our series on SMB website builders. Part III will publish tomorrow and others will follow. See the whole series here.  Email marketing powerhouse Constant Contact this week became the latest entrant to the website-builder competitive landscape. Along with websites, it’s also launching adjacent/complimentary services such as a logo maker, eCommerce…

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September 3, 2019

What’s the Best SMB Website Builder?

Data Scout is LSA’s series that curates and draws meaning from third-party data. Running semi-weekly, it adds an analytical layer to the industry data that we encounter in daily knowledge building. For LSA original data, see the separate Modern Commerce Monitor™️ series. Several SMB marketing components start with presence. You need somewhere for all those…

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