November 7, 2019
Tech Vision is LSA’s series that spotlights emerging tech. Running semi-weekly, it reports on new technologies that LSA analysts track, including strategic implications for local commerce. See the full series here. Say the name “Pokémon Go” and most people think about hordes of tweens roaming the streets and public parks in the summer of 2016….
July 20, 2016
For those refusing to engage with the media mayhem surrounding the game, Pokémon Go is an app that leverages mapping and augmented reality technology to allow users (aka “trainers”) to travel through the real world to find, catch and nurture creatures called Pokémon in the virtual world. The objective is to “catch them all” and battle Pokémon against each other….