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Posts Tagged ‘iPad’

September 11, 2019

Apple Launch: Why Do We Still Call it a Phone?

Yesterday, while I was preparing to moderate sessions for LSA’s upcoming Place 2019 event in Austin, TX. I took a timeout to watch some of Apple’s launch announcements. First, I was struck by the lead session – devoted solely to the launch of Apple Arcade – a gaming destination – to be available on September…

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July 18, 2013

Moffett: Just 5% of Tablets Active in Mobile Data Plans

With the proliferation of tablet options in the marketplace, consumers are increasingly faced with the difficult choice of which brand to purchase. Each device – whether it’s a Google Android tablet, Apple iPad, Amazon Kindle, or Blackberry Playbook – seems to have its own pluses and minuses in terms of technical specs, software and apps….

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September 18, 2012

SMB Digital Marketing 2012 – Dex One’s Richard Hanna: ‘Advertisers No Longer Satisfied with One-Product Solutions’

After a quick review of yesterday’s meeting by Tom Buono and Mark Fratrik, this morning kicked off with Richard Hanna, EVP – Sales and Marketing, Dex One.  His presentation of Dex’s journey of digital transformation clearly intrigued the attendees.  Hanna outlined why the next two years are so important to both SMBs and providers, and…

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April 23, 2012

Local Search Association Co-op Products: All Media Welcome

The following post is from Val Onyski, director of operations at the Local Search Association. I know that many sales reps are aware of co-op, but they may not be familiar with the products available to help them through the Local Search Association.  Or, they may know the Association has these products, but are not…

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December 6, 2011

AT&T Launches The Real Yellow Pages for iPad

Last week, Greg Sterling profiled an interesting new offering from AT&T: The Real Yellow Pages for iPad. Now for the first time, users can search and browse hundreds of AT&T print directories from across the country in the same “book look” format they’ve known for years. Additional features include: Finding local merchants quickly by typing…

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November 29, 2011

Local Search Roundup: Small Business Saturday, Black Friday and Tablet Adoption

Second Annual ‘Small Business Saturday’ Promotes Local Buying Millions of Americans – including President Obama – participated in the second annual Small Business Saturday on November 26. The national event, launched last year by American Express to help promote small business shopping on the Saturday in between Black Friday and Cyber Monday, offered a $25…

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June 13, 2011

Yellowbook, AT&T Launch Updated Tablet Apps

As consumers increasingly adopt iPads and tablets, local search companies are continuing to refine their business listings apps to provide users with newer features. Last week, Yellowbook announced the launch of a new version of its U.S. Yellow Pages application designed for Android tablets. The new app features map-based business listing results, and users can…

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October 27, 2010

In the News: AT&T Launches New Apps, Canada’s YPG Creates Mediative, New Zealand’s Yellow Pages Group Announces Sales Positions

AT&T Launches New Version of YP App for iPad and iPhone Just last week, we overviewed AT&T Interactive’s innovative YPMobile iPad app. In a release issued this week, AT&T noted that 90% of searches on its iPad app between May and September were category-based (i.e. pizza, plumbers, wine bars), demonstrating the usefulness of YP’s new…

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October 20, 2010

AT&T Interactive’s YPMobile App for iPad

This week, we’ve spent time covering the iPad and tablet devices and the opportunities they provide the Yellow Pages industry to deliver new leads for our local business clients. One company that is leading Yellow Pages’ expansion onto the iPad is AT&T Interactive. AT&T’s free iPad offering, YPMobile App for iPad, provides users with a…

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October 20, 2010

Pew Research: Mobile Device Ownership on the Rise

Earlier this week, Neg Norton wrote a column on Search Engine Land about the growing importance that the iPad and similar tablets will play in our industry as more consumers adopt the devices. As Neg noted in the post, one of the reasons he’s so confident about the future of these new offerings is that…

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