On Target: Irana Wasti Details SMB Opportunity for GoDaddy

Many companies selling tech to small businesses target larger and more established merchants. Not GoDaddy. The hosting and domain provider sees “nascent” businesses as its big opportunity.

These “nascents” are the businesses that may only exist as a freelancing side hustle for a graphic designer with a day job, for example, or perhaps is just a business idea bouncing around in someone’s head. But each of these businesses (real or aspirational) needs a domain, email address, website, and more.

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