Free Webinar Highlights Ad to Action Award Winners
July 23, 2014 | Contributed by: Joe Morsello
Don’t miss part two of our free webinar series this Thursday, July 24 at 2pm EDT featuring our Ad to Action Awards winners. Representatives from three winning companies will give attendees deeper looks into the functionality, benefits, targeting and ROI opportunities associated with their product or solution.
- Print: Platform Agnostic Dynamic Location Based Media Planning by SMG Local Spectrum
- Mobile: GeoCookie by Thinknear
- Deals/Loyalty/Ecommerce: MyTime
- Vertical Specific: Weather Triggered Demand Generation by SMG Local Spectrum
The Ad to Action Awards recognized solutions within eight submission categories that demonstrated the greatest potential for driving local business sales and providing memorable experiences to consumers at the end of their purchasing decision track. We received 60 outstanding solutions that were evaluated by a diverse panel of 14 notable experts, analysts, media and practitioners from across the local advertising industry.