Dex One Announces Distribution Agreement with Citysearch
March 23, 2010 | Contributed by: Stephanie Hobbs
Dex One is once again partnering with a popular online local business listing and review site in an effort to enhance the listings on its own Internet directory, DexKnows.com.
Earlier this month, Dex One announced a partnership with Yelp, the popular local business review site, to provide consumer feedback on its local search listings.
Now, the company is entering into a distribution agreement with Citysearch—the online local media company— that will give Dex One advertisers the option of having their listings appear across CityGrid, the largest content and ad network for local, in addition to DexKnows.com. According to this morning’s release, the agreement expands Dex One’s online distribution network of industry-leading partner sites by giving consumers exposure to Citygrid’s 140 million unique users across the Web.
I think these recent announcements represent an interesting approach by Dex One in which the company is looking to leverage the success of its online competitors to gain new visibility and value for both its local business customers and its regular users.
For more information, read the Dex One/Citysearch press release here.