Dex One and SuperMedia Complete Merger, Creating Dex Media
May 3, 2013 | Contributed by: Neg Norton
This week, Dex One and SuperMedia announced the completion of their merger, creating Dex Media, Inc. In a press release announcing the news, the combined company said it is one of the largest national providers of social, local and mobile marketing solutions through direct relationships with local businesses.
Dex Media, which will trade on the NASDAQ stock exchange under the symbol DXM, will be a powerful marketing services company with digital revenue approaching $500 million and a near national footprint. The new company will be headquartered in SuperMedia’s hometown of Dallas.
Former SuperMedia President and CEO Peter McDonald will serve in the same roles at Dex Media. He said, “Dex Media is positioned to help businesses across the country grow, with over 2,700 marketing consultants already advising approximately 665,000 local businesses across social, local and mobile media.”
As I’ve previously blogged, the creation of Dex Media represents an important and inevitable outcome of today’s changing local search landscape. Together, the combined company is better positioned to transform its business model across a national footprint, providing local businesses with the innovative local advertising solutions they need to attract new customers.
We congratulate our friends from Dex One and SuperMedia on this exciting news and wish them great success.