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Daily News: Salesforce & GoDaddy at Cloud Summit, Amazon’s Threat on Local Retail, Twitter’s Premium API

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Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more.

Salesforce, GoDaddy Added to Growing SMB Cloud Summit Lineup (November 16, 2017)
LSA Insider: “The Salesforce SVP of SMB Marketing Marie Rosecrans and GoDaddy SVP & GM of Productivity Applications Irana Wasti were added to the Cloud Summit agenda.”

Survey: Most Local Retailers Don’t See Amazon As a Threat (November 16, 2017)
LSA Insider: “67% of respondents didn’t believe that Amazon would negatively impact their sales. About 12% said Amazon will actually help their sales.”

Twitter unveils new way to make money from your tweets (November 16, 2017)
MarketWatch: “Social network plans new approach that could give more developers access to data.”

Obsessed Much? Mobile Addiction Is Real (November 16, 2017)
eMarketer: “Most people check their device approximately 47 times per day.”

Marketing Budgets Stall; CMOs Emphasize Digital (November 15, 2017)
MediaPost: “67% of CMOs plan to increase investment in digital advertising.”

Google Maps got a redesign (November 15, 2017)
TechCrunch: “The company said in a blog post that it has updated driving, navigation, transit and explore maps to better highlight information that the company thinks will be most relevant.”

How Patch’s CEO Makes Hyperlocal Profitable (November 15, 2017)
AdExchanger: “Patch is in the midst of executing a turnaround and has been profitable for the past 15 months.”

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