I saw an ad this morning for SurePayroll, which triggered me to learn more about the company. I was intrigued because while I had heard of SurePayroll, I had not realized it was part of the larger, more established small business payroll company Paychex. I discovered that SurePayroll was acquired in 2010 by Paychex for…
During a recent LSA webinar, Charles Laughlin of the LSA’s Tech Adoption Index and Tehsin Daya of Uberall discussed the trends driving local, digital marketing. Based on Charles’ white paper “2019 State of Location Marketing,” the webinar focused on the rising impact of voice, video and syndication. Location marketing by definition is the collection of…
Intuit has been gauging interest among small businesses for an on-demand bookkeeping service called Live Bookkeeping and is expected to launch the service in the near future. This has caused some consternation in the accounting world, sparking fears that Intuit is going into competition with its bread and butter — the community of accountants who serve…
Jordan Boesch got the idea to build a great software product from watching his dad struggle with a combination of excel spreadsheets and sticky notes to juggle the employee schedules at the Quiznos franchises he ran in Saskatchewan. This week’s Above the Cloud podcast features an in-depth conversation with Jordan about how he took his…
A while back LocaliQ asked my colleague Neal Polachek to develop a talk for small businesses that would fit into its Growth Lab initiative. Something to help small businesses stay ahead of the curve. Neal landed on an idea. What if small businesses adapted how they run their businesses to emulate the customer experiences that have become…
No matter where George Leith is in the world, he rises at 4 a.m. to hit the gym. And it’s often well into the wee hours before he winds down his last call of the day. Half measures aren’t really his thing. George runs sales at Vendasta, a white label digital marketing software company based in…
Today at LSA 19 we had a breakout focused on how to sell full stack software solutions – those digital equivalents of a Swiss Army knife. The full stack concept makes a lot of sense, at least on paper. Why not make it easy for SMBs to run their business in the cloud with one…
This panel featured some our industry’s favorite acronyms – Buy-it-Yourself (BIY), Do-it-Yourself (DIY) and Do-it-for-Me (DIFM). As an industry, we’re all trying to help small businesses succeed online, so how can we as technology and service providers best engage with our small business customers and get them more involved in their online presence? The session…
One of the most popular sessions at last year’s Tech Adoption Summit event in San Francisco featured Tolithia Kornweibel, head of marketing at Gusto, giving a talk about how the upstart SaaS company has staked out a promising niche in providing small businesses with cloud tools for handling payroll and HR. San Francisco-based Gusto currently has about 60,000 customers…
We’re in the process of digging into the video vault from last year’s Tech Adoption Summit, held November 7 at a tiny, quirky venue in San Francisco’s Mission District. It was a packed day spent geeking out on the things that drive the small-business SaaS industry — creating compelling brands and customer experiences, building great…
