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Archive for the ‘News’ Category

November 28, 2018

Daily News: E-Commerce Winners, Custom Mapping Technology, AR & Consumer Brands

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Other than Amazon, E-Commerce Winners All Traditional Retailers (November 28, 2018) LSA Insider: “Early on many traditional retail organizations set up their e-commerce divisions as completely separate from their stores. The perception that online…

Contributed by: Courtney Dobson

November 27, 2018

Daily News: Echo Dot’s Black Friday, Small Business Saturday Online Sales, The Localogy Conference

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Echo Dot’s Big Black Friday: Are We in a ‘Voice First’ World Yet? (November 27, 2018) LSA Insider: “According to Amazon, the best selling product on its site this past weekend was Echo Dot….

Contributed by: Courtney Dobson

November 26, 2018

Daily News: Reputation Management Dos and Don’ts, Black Friday Spending, Data Solutions

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Reputation Management Dos and Don’ts During the Holiday Season (November 26, 2018) LSA Insider: “For businesses that are just starting out and have only a small number of customers, a single negative review or…

Contributed by: Courtney Dobson

November 21, 2018

Daily News: Local Shopping Advantages, Paid Search Trends, Retailers & Black Friday Store Visits

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Study: Local Shopping’s Built-in Advantages (November 21, 2018) LSA Insider: “Consumer shopping habits have never been more complex than they are today, with shopping patterns now more fragmented and elusive than ever. And while…

Contributed by: Courtney Dobson

November 20, 2018

Daily News: SMB Tech Adoption, Digital-first Agencies, Sharing Personal Data for Personalized Ads

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Survey: SMBs Know They Need Tech but Struggle to Make Right Choices (November 20, 2018) LSA Insider: “Software reviews portal Capterra recently sponsored a survey of 715 small and medium-sized businesses (SMBs) to determine…

Contributed by: Courtney Dobson

November 19, 2018

Daily News: Consumer-SMB ‘Conversational Divide,’ Internet Usage in 20 Years, SMBs & Social

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. New Study: The Consumer-SMB ‘Conversational Divide’ (November 19, 2018) LSA Insider: “A new report from LSA (commissioned by SOCi), “The Great Conversational Divide: What SMBs Don’t Understand About Reviews and How It’s Hurting Their…

Contributed by: Courtney Dobson

November 16, 2018

Daily News: Cyber Week, The Online Reputation Gap, Customer Experience and Reputation

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Ahead of ‘Cyber Week,’ Most Consumers Still Prefer Stores (November 16, 2018) LSA Insider: “While holiday sales have already begun, next week is the much-anticipated official start to the holiday shopping season. Analysts and…

Contributed by: Courtney Dobson

November 16, 2018

Weekly News: ‘Local’ Digital Ad Revenue, The SMB Landscape, Reviews & Local SEO Rankings

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary After 20 Years of Hard SAAS Lessons, Verizon-Owned Yahoo Small Business Primed for Growth (November 9, 2018) LSA Insider: “Responding to session interviewer Greg Sterling during a…

Contributed by: Courtney Dobson

November 15, 2018

Daily News: ‘Local’ Digital Ad Revenue, MomentFeed’s ‘Menu Manager’, Small Business Saturday

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Co>Op Connect Helps Find Unknown, Available Co-op Funds (November 15, 2018) LSA Insider: “For over 35 years, LSA’s Co-op dept has assisted local media groups in facilitating connections between local retailers and brands. The…

Contributed by: Courtney Dobson

November 14, 2018

Daily News: New Google My Business App, Online and Offline Shopping, LinkedIn Revamps Pages

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Google My Business Looks Increasingly Like ‘CRM Lite’ for SMBs (November 14, 2018) LSA Insider: “One can make the argument that Google My Business (GMB) has evolved from being a “listings management” tool to…

Contributed by: Courtney Dobson

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