Yellow Pages Group (YPG) in Canada made two big announcements this week that I think are worth highlighting for those interested in the industry’s commitment to environmental responsibility. Custom Delivery Program Yesterday, YPG announced it is launching a new Custom Delivery Program in which consumers can increase the number of copies of print Yellow Pages…
As Internet Yellow Pages and our search engine partners have rolled out online local search tools, some consumers have asked how they can stop or limit delivery of print Yellow Pages. It’s easy to choose which directories you receive. Publishers have put opt-out procedures in place to help ensure that we’re only delivering to people…
