Archive for the ‘Consumer Behavior’ Category

Multi-Channel Customers 30% More Valuable than Single Channel Customers

Data: Smartphone Web-Shopping Traffic Passes PC in Q1

Study: 92% of Customer Calls Driven by Digital Media

Pokémon Go Is Augmented Reality’s Global Breakthrough Moment

Majority of Consumers (55%) Shop SMBs to “Support the Community”

Data: Internet Influence over In-Store Shopping Grows

Indoor Location: What’s the Real Opportunity? (Hint: It’s not Coupons)

Data: Consumers Prefer to Shop Online for Books, Electronics, Office Supplies

Study: Promoted Pins on Pinterest Drive In-Store Sales

QSR Foot Traffic Data from xAd Show Importance of Location Analytics


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