Posts by Greg Sterling

Is Pokémon Go Being Overhyped As a Local Marketing Platform?

Verizon Buying Yahoo for $4.8 Billion, Will It Become a Player in Local?

Angie’s List Gets Rid of Its Paywall — Will It Work?

SMBs Depend on Mobile, 80% Using SMS As Customer Service Tool

Amazon Boosting V-Commerce with Alexa Discounts on ‘Prime Day’

Pokémon Go Is Augmented Reality’s Global Breakthrough Moment

Majority of Consumers (55%) Shop SMBs to “Support the Community”

How Amazon Alexa and ‘Voice Apps’ Are Changing (Local) Search

Gannett Buys ReachLocal for $156M to Boost Digital Marketing Services

Creepy vs. Cool: How Location Cuts Both Ways for Consumers


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