Posts by Greg Sterling

Indoor Location: What’s the Real Opportunity? (Hint: It’s not Coupons)

Indoor Atlas, Indoor location

Facebook Offers New Store Locators in Ads, Better Offline Attribution

Facebook Local Ads

Developer Access to iMessage, Siri and Maps: the Local Angle

Apple iPhone

YP Adds Groupon, TripAdvisor Content but Should Also Be More ‘Experimental’


Is SMB Churn Really an Issue of Expectations Setting by Sales Reps?


Telmetrics Hopes to Bring Better ROI to Social Media with Call Tracking


As Local-Mobile Search Takes off, Google Expands “Store Visits” Metrics, Readies Beacons for SMBs


Webinar: Finding a Simpler Way to Track Online-to-Offline Conversions


VR vs. 360 Video: First Class vs. Economy and Why It Matters

Google Cardboard

Local Search vs. Social: Hallmark Treats the Two Very Differently

Hallmark Stores
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