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Posts by Greg Sterling

The ROI Paradox: SMBs Will Churn Without It but 74% Don’t Measure

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Is Customer Service the New ROI for Small Business Marketers?

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Fat Finger Survey Reminds Us CTR Worthless As Mobile Display Metric

IAB mobile display example

New Telmetrics CEO Andrew Osmak Wants to Take Call Tracking to SMBs

Andrew Osmak Telmetrics

SMB Ad Spending on Facebook in Q4 Likely at Least $2 Billion

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LSA 16: What Will Be Critical This Year in Local — Your Video Opinions

5_Video_Blog

LSA Expands SMB Educational Outreach with New MarketingBitz Site

MarketingBitz

Will Ad Blocking Become a Problem for Local Too?

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BuzzBoard Data: Frisco, TX Most ‘Mobile-Ready’ City in US, Paterson, New Jersey at the Bottom

Mobile readiness index

Report: Smaller More Targeted Email Blasts Perform Better … & Other Tips

Email
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