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Posts by Damian Rollison

February 26, 2019

#LSA19: Getting the Most Out of the GMB API

In my session at LSA19, I offered an overview of the functionality available in the Google My Business (GMB) API, and described some of the benefits we’ve seen at Brandify in using the API to serve multi-location brand clients. The GMB API represents, in many ways, the culmination of a history that began in 2005…

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December 3, 2018

Brandify Data Shows Lift in Google Search Counts

Google My Business (GMB) users may have noticed an odd increase in the count of Direct Searches reported during the months of July and September. Direct Searches is the count of instances where a consumer searched for your business using your business name or address, like “Jenny’s Flowers San Francisco, CA,” as opposed to Discovery…

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