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Posts by Charles Laughlin

August 26, 2019

Webinar Preview: How to Move the Needle on SaaS Engagement (Video)

Despite tremendous growth in adoption and despite making a huge difference in improving the lives of small business operators, the small business software industry has a serious problem with its customers failing to sufficiently engage with the SaaS products they purchase. Many small businesses owners fail to use the software they buy to its full…

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August 23, 2019

New Podcast: “The Convergence of Everything” with Dan Hight (Video)

Dan Hight is a longstanding presence in the local digital ecosystem, having held senior sales, partnership, and strategy roles at Ground Truth and DexYP (now Thryv). Today Dan is wearing a thought-leadership hat in his role as chair of the LSA’s Place Conference, which takes place October 15-16 in Austin, TX. In the podcast, we…

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August 23, 2019

Scorpion Rewarded for Customer Focus

Customer focus, customer experience are common themes in our coverage. In an intensely competitive environment, how we treat customers is often what determines success or failure. So it’s always worth highlighting when a company earns accolades for its commitment to these principles. Entrepreneur magazine has named Scorpion the top company among franchise marketing suppliers for…

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August 16, 2019

New Podcast: “Around the Horn with Charlie, Mike and Neal”

The LSA’s Above the Cloud podcast returned after a summer break this week with a brisk roundtable featuring my colleagues from the LSA analyst team, Neal Polachek and Mike Boland. Mike recently joined LSA to help us expand our coverage of the local and SMB market. Mike’s a very busy guy. On top of his…

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August 13, 2019

Gusto Founder: IPO “Not if, but When”

Gusto CEO Josh Reeves sat down for an interview this week with Yahoo Finance and talked about his company, its commitment to the small business market, and his desire to maintain Gusto’s independence. On the latter point, one path to ensuring Gusto’s ongoing independence is an IPO, which Reeves characterized as a matter “not of…

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August 13, 2019

Why is SMB SaaS Engagement Such a Vexing Problem?

Writing about small business software is one of the primary tasks in my multi-faceted work life. I am also a small business software user. I use QuickBooks to handle the money. I use Monday.com to manage projects. I use Zoom to conduct interviews for blog posts, white papers, and podcasts. I use Slack for real-time…

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August 12, 2019

SaaS, ISPs Have an Edge Over Rivals in Expanding SMB Footprint

A question that we try to answer through the LSA’s Modern Commerce Monitor small business survey is the degree to which SMBs trust legacy channels to bring them into the world of cloud technology. Our view going into the research was that media channels like Yellow Pages publishers and digital agencies would have a tough…

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August 6, 2019

What Can We Expect from GateHouse-Gannett Deal?

The parent company of GateHouse Media has acquired Gannett, publisher of USA Today and operating of digital marketing platforms like LocalIQ. The cash and stock deal is worth about $1.38 billion and is expressly aimed at driving out costs overlapping between the two media companies while accelerating digital transformation. Whenever deals like this happen disruption…

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August 1, 2019

On the Heels of Mono Deal, Bauer Acquires Camilyo

In a move that affirms our view that consolidation of the SMB site builder space is well underway, Bauer Media Group has acquired Camilyo. This deal comes just days after we reported that Bauer had acquired Camilyo’s rival, Mono Solutions. These two deals represent a significant roll-up of the small business site builder space, and…

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July 31, 2019

Yell Touts New CEO Claire Miles’ Tech and Transformation Background

Hibu Group has named Claire Miles as the new CEO of Yell, the UK division that recently closed the books on print Yellow Pages in order to become a fully digital enterprise. Miles is currently Managing Director for the Connected Home at Centrica, the parent company of British Gas. She has been central to the…

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