Archive

40% of SMBs Plan to Increase Digital Spending Over Next Year

eMarketer

 

BIA/Kelsey recently released the latest addition of its ongoing tracking survey of small and medium businesses, the Local Commerce Monitor Survey. The results showed that businesses are looking to dig deeper into digital in the coming year.

Of the 300 small and medium businesses surveyed, 40% said they plan to increase spending on digital marketing in the next 12 months, while only 3.7% said they planned to decrease their digital budget.

The survey showed that Facebook is a top marketing channel for SMBs. Among the businesses surveyed, 52% said they are currently using Facebook’s advertising service, making the social network more popular than e-mail marketing and online banners.

Check out more insights from the survey over at eMarketer and the soon-to-come full report at BIA/Kelsey.

One Response to “40% of SMBs Plan to Increase Digital Spending Over Next Year”

  1. Tiffany says:

    І reаԁ this aгticle fullу on the topіc of
    thе resemblance оf nеωeѕt and earlіeг technologіes, іt’s remarkable article.

Leave a Reply

(Comment Guidelines)

*

Close

First Name

Last Name

Company Name

Email Address