On Target: The #CloudSummit and the State of SMB SaaS
January 11, 2018 | Contributed by: Charles Laughlin
Do small businesses really want all in one solutions for their small business apps? Or is this concept more for the benefit of SMB sellers looking to boost margins and reduce churn?
Will AI/machine learning be the catalysts for development of a self-service sales platform that small businesses will actually use.
Are Internet service providers like Comcast going to be big players in the SMB SaaS marketplace?
In the latest Local Search Association On Target podcast, I was joined by veteran industry analysts Greg Sterling and Neal Polachek to tackle these and other topics in a free ranging discussion on the state of the small business SaaS world. The conversation was framed around themes emerging from the LSA’s recent SMB Cloud Adoption Summit in San Francisco.