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Archive for the ‘News’ Category

Daily News: PlaceIQ & comScore Deal, Brands Boosting Local Digital Mix, Evolution of Digital Out of Home

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Daily News: Poor Thought Leadership, Impending HTTPstrophe, What Works in Link Building

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Daily News: Offline vs. Digital Ad Sales, Pubs Want Platform Data, MailChimp & Google Remarketing

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Daily News: Location Data + IoT, How Google Measures Store Visits, Digital Spend to Grow Despite Issues

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How Location Is Improving Brand & Consumer Experiences with IoT

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Daily News: ‘Now-to-Next’ Marketing, Using POS Data for Marketing, Car Buyers Researching Online

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Daily News: Local-Social for Brands, Duopoly to Grab 60% of Digital Spend, Old School Marketing Tactics

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Daily News: SMBs Using Social, McDonald’s Breakfast Foot-Traffic, Online & Offline KPIs Converge

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Daily News: Location Data’s Evolution, AI Bots & Voice Assistants, Agency POV on Location Analytics

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Daily News: Mobile Driving Ad Spend Growth, Amazon Is Google for Buying, Retailers Predicting Future

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