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Archive for the ‘News’ Category

Daily News: Local-Social for Brands, Duopoly to Grab 60% of Digital Spend, Old School Marketing Tactics

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Daily News: SMBs Using Social, McDonald’s Breakfast Foot-Traffic, Online & Offline KPIs Converge

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Daily News: Location Data’s Evolution, AI Bots & Voice Assistants, Agency POV on Location Analytics

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Daily News: Mobile Driving Ad Spend Growth, Amazon Is Google for Buying, Retailers Predicting Future

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Daily News: The Promise of Location, Marketers’ Media Dollars and PlaceIQ Study on Integrated Marketing

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Daily News: Upgraded Facebook Brand Safety Controls, On Target Podcast and How VR Fits into Local Advertising

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Daily News: Disruption of the Disruptors, PBI’s Small Biz Partner Program and The State of Digital Out-of-Home

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Daily News: YouTube’s First Ad World Ad Campaign, The Importance of Agency Transparency and AdWords Tracking Update

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Daily News: Fitbit Announces Health Partnership, Pendo Acquires Insert and Trimodal Local Algorithm

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Daily News: Desktop Shoppers Call Dealerships Most, The Shift to B2SMB and Alison Machine Predicts Mobile Ad Results

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